Our experiences and thoughts on the border between technology and business

We write about what we build, lessons we take with us, and ideas that grow along the way.

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Diagram showing data flowing through a central integration hub to multiple systems

7 Reasons to Choose an Integration Hub Over Point-to-Point

Seven practical, non-jargon reasons an integration hub beats point-to-point integrations for modern commerce and ERP flows.

Senior Consultant at Sparkhouse

What it means to be a senior consultant at Sparkhouse: deep tech, real customer value, team leadership, and a culture focused on simplicity and long-term impact.

Black Friday without the stomachache

Black Friday exposes weaknesses in integrations. What “works okay” day-to-day breaks when traffic and change rates peak. Below are the most common problems—and how to design them away with a…

Why you need an integration platform like Azure

Direct integration sounds fast—until it’s time to change, scale, and recover from errors. With an integration platform in Azure, you get idempotence, secure retries, API protection, traceability, and real-time flows…